Cyd Crouse | Do Good: One Executive’s Two-Word Mission to Make Business Better
In this episode of the donothing podcast you’ll learn:
How growing up on a Nebraska ranch fostered Cyd’s sense of adventure
What it was like to be a young, rising tech executive
Why culture was so integral to her first company’s success
What motivated Cyd to leave a desirable board member position to travel
Why Cyd’s first attempt to take time off her career failed
Which lessons Cyd learned after her once-promising startup fizzled
What two-word mantra Cyd discovered while in Honduras
How traveling Spain and Central America changed Cyd’s leadership outlook
What role ego plays in good—and bad—leadership
How Cyd first connected with Whole Foods Market and Gaiam
How Cyd and her cofounder launched Meditation Studio app
Why the Meditation Studio app resonates with practitioners worldwide
How the MUSE headband can help people learn to meditate better
Why Cyd is so excited about the future of mindfulness and technology
And much more…
Sometimes, the best way to find yourself is to leave it all behind—and that’s exactly what this week’s donothing podcast guest, Cyd Crouse, did after a decade as rising corporate tech executive and board member.
After traveling the world, Cyd discovered a deeper sense of purpose, and a direction towards a more positive career path. She returned to the U.S., reignited her career at companies like Gaiam and Whole Foods Market, launched Meditation Studio, a top-ranked mindfulness app, and now serves as the CMO of Interaxon, the makers of the Muse headband.
Raised in rural Nebraska and a technologist by training, Cyd believes that bringing meditation to the masses can change the world. She has focused her career on working for companies that do good.
Cyd is committed to conscious commerce and strongly believes that the most sustainable way to do good is via ethical commerce.
Download the Meditation Studio App
Connect With Meditation Studio
Connect With Muse
Connect with Cyd Crouse
Other Resources
Devotions: the Selected Poems of Mary Oliver by Mary Oliver
The Give Back Yoga Foundation
Cyd Crouse supports this Boulder-based nonprofit that “funds research-based, clinically tested yoga programs for marginalized populations.”
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